NH (an abbreviation of Natural and Healthy, Georgian: ენეჩ) is a Georgia-based business-to-business (B2B) saffron producer and distributor founded in 2022. The company specializes exclusively in saffron and operates as a subsidiary of Gorgio International Holding. According to coverage by Georgian business media, NH is the first company in Georgia dedicated solely to saffron production and trade, supplying professional clients in both domestic and international markets.


The company is headquartered in Tbilisi, Georgia, and focuses on the sourcing, processing, and international distribution of organic saffron.

History

NH Company was established in 2022 as a specialized saffron enterprise. Business media reports describe NH as Georgia's first company focused exclusively on saffron, marking a departure from more diversified agricultural exporters traditionally operating in the region.

From its inception, the company positioned Georgia as a regional hub for saffron trade, leveraging international sourcing partnerships and centralized distribution. NH operates under Gorgio International Holding, which supports its commercial expansion and international logistics.

Operations and Sourcing

NH sources saffron from multiple regions historically recognized for saffron cultivation. These include:

  • Afghanistan
  • Kashmir
  • Morocco
  • India
  • Turkey
  • Greece

The company reports combining traditional farming practices with modern quality control, laboratory testing, and standardized packaging. Its operations are centered on saffron alone, reflecting its role as a specialist rather than a diversified spice producer.

Products

 

NH Company's sole commercial focus is saffron. The company supplies organic saffron in bulk quantities for wholesalers, distributors, exporters, and commercial clients.

According to company and media disclosures, NH's saffron contains naturally occurring compounds commonly used as quality indicators in saffron evaluation, including:

  • Crocin – responsible for color
  • Picrocrocin – responsible for flavor
  • Safranal – responsible for aroma

Products are intended primarily for professional and international markets rather than direct consumer retail.

Quality Standards and Certifications

NH reports compliance with international food safety and quality standards. Certifications and accreditations associated with the company include:

  • ISO 22000:2018 – Food Safety Management
  • SCK – Conformity Assessment Body
  • IAF – International Accreditation Forum
  • IAS – International Accreditation Service

These certifications are presented as part of NH's positioning as a specialist saffron supplier operating within international regulatory frameworks.

Awards and Recognition

 
LUX Global Excellence Awards

In 2025, NH Company received recognition from the LUXlife Magazine Global Excellence Awards, including:

  • Best Specialist Saffron Producer 2025
  • Sustainability Excellence Award 2025

Corporate Structure

NH Company is a subsidiary of Gorgio International Holding, which serves as its parent company and owner. Strategic oversight, international partnerships, and market expansion are conducted within this corporate structure.

Leadership

Zurab Porchkhidze

Founder & Chief Executive Officer

Porchkhidze has more than three decades of experience across commercial and legal sectors. He founded NH as a saffron-focused company with the objective of developing Georgia's role in the global saffron trade.

Mzia Makashvili

Co-Founder & Marketing Manager

Makashvili oversees marketing and brand strategy. Her professional background includes experience in multiple industries, with a focus on food-related and natural products.

Ilia Günes

Co-Founder & Executive Manager

Günes manages executive operations and international business development, particularly in expanding NH's global distribution and partnership network.

Brand and Intellectual Property

The NH Natural and Healthy brand is registered in Georgia and appears in international trademark and brand databases. These registrations cover the company's name and related brand identifiers.

Media Coverage

NH Company has been featured in Georgian and international business media. Coverage has focused on the company's role as Georgia's first saffron-specialized enterprise, its international sourcing network, and its expansion into global markets. Reports have appeared through business news platforms and syndicated press distribution services.

Notable media features include:

  • BM.ge – NH Company: Georgia's Gateway to the World's Most Precious Spice
  • EIN Presswire – NH Company Expands Saffron Trade from Georgia to Global Markets
  • AP News – Coverage of NH Company's global saffron trade expansion
  • MENAFN – NH Company Expands Saffron Trade From Georgia To Global Markets

External Links

Official Website

Social Media

Trademark and Brand Information

Business Profiles

Product Verification

Awards

Media Coverage

Georgian Media

International Press

Food & Agriculture Industry

European Media