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SmartScout
SmartScout is a software as a service (SaaS) company that develops analytics tools for Amazon marketplace sellers. It was founded in 2021 by Scott Needham, who also serves as CEO.[1] [2]
Products
The platform compiles Amazon marketplace listings into searchable databases for product and brand analysis. Core features include a brand directory, subcategory explorer, traffic mapping, and advertising insights.[3]
Reception
SmartScout’s reports and datasets have been cited in a range of media. In 2025, Business Insider and CBS News referenced its research in coverage of tariff-driven price increases on Amazon.[4] [5]
Forbes has drawn on SmartScout data to illustrate differences in ad spending between small and large brands.[6] Modern Retail, Sports Business Journal, and Men’s Journal have covered its findings in the context of wider Amazon marketplace trends.[7] [8] [9]
International reporting has highlighted its market research as well. The South China Morning Post reported in 2024 that Chinese cities had overtaken U.S. hubs as the largest base of Amazon sellers.[10] Reuters cited its analysis regarding price changes by Chinese electronics firm Anker.[11] Further references have appeared in Global Times.[12]
Coverage has also included guest articles and features in outlets such as NY Weekly, Artist Weekly, and Vents Magazine.[13] [14]
Notes
- A 2025 distribution of the company’s “Voice of the Amazon Seller” report was carried by AP News as a press release.[15]
See also
References
- ↑ SmartScout offering businesses tools to sell on Amazon, The Herald Journal, 19 December 2023.
- ↑ SmartScout Profile, Crunchbase. Retrieved 18 August 2025.
- ↑ Best Tools For Amazon Sellers, Marketing91, 17 June 2025.
- ↑ Amazon sellers hike prices amid tariff impacts, Business Insider, April 2025.
- ↑ Amazon prices rising: Trump tariffs impact sellers, CBS News, 2025.
- ↑ Small brands spend three times more on Amazon ads than big brands, Forbes, 12 November 2024.
- ↑ "Made in USA" is trending on Amazon, Modern Retail.
- ↑ SBJ Power Up: E-commerce coverage, Sports Business Journal, 2 June 2025.
- ↑ Amazon customers get bad news amid tariffs, Men's Journal.
- ↑ Chinese cities dominate Amazon seller network, outnumbering US hubs, report says, South China Morning Post, 30 October 2024.
- ↑ Chinese electronics company Anker starts raising prices on Amazon, Reuters, 2025.
- ↑ E-commerce data coverage, Global Times, 2024.
- ↑ SmartScout’s 2025 report and new tools help sellers merge creativity with data in a changing Amazon marketplace, Artist Weekly, 2025.
- ↑ SmartScout’s 2025 Seller Survey highlights, Vents Magazine, 2025.
- ↑ SmartScout releases the Voice of the Amazon Seller 2025 report and introduces improved e-commerce tools, AP News, 2025.