Taylor Thomson

Personal Background:

Taylor Thomson is an American finance and operations executive known for his leadership in performance marketing, revenue strategy, and data-driven business transformation. He is based in the Denver metropolitan area.

Education:

Thomson earned his Master of Business Administration (MBA) from the University of Virginia Darden School of Business, where he focused on finance, data analytics, and strategic leadership. He was recognized with the First Year Academic Achievement Award, placing in the top 15% of his class.

He holds a Bachelor’s Degree in Political Science, Economics, and Spanish from Davidson College, where he was active in student governance and leadership development.

Career:

Thomson currently serves as Head of Finance at WITHIN, a leading digital performance branding agency. In this role, he oversees company-wide financial forecasting, reporting, and strategic planning. His work spans technology management, P&L optimization, and cross-functional initiatives involving AI integration and revenue operations.

Before his appointment as Head of Finance, he held roles at WITHIN including Head of Revenue Strategy & Operations and Director of Revenue Operations and Business Development, where he led the company's transition to an enterprise model, resulting in a 620% increase in average contract value and $7.6 million in incremental revenue through onboarding redesign.

Earlier in his career, Thomson held positions at Custora (acquired by Amperity), Europa Point FC, and Ridgetop Research, building a cross-industry foundation in customer development, finance consulting, and institutional research.

Professional Involvement:

Thomson is an alumnus of Pavilion’s Rising Executives Course and RevOps Summer School, which emphasize leadership, forecasting, and revenue team alignment. He is also a featured guest on industry platforms including the Growth Marketing Camp podcast and has spoken at conferences such as Shoptalk 2024, sharing insights on performance marketing, customer retention, and operational excellence.

Affiliations and Service:

Since 2018, Thomson has served on the Young Professionals Leadership Council of the U.S. Soccer Foundation, supporting youth access to sport and community-building initiatives across the country.

Expertise:

Financial Forecasting and Budgeting
Revenue Strategy and Data Architecture
Enterprise Growth Planning
Team Leadership and Organizational Alignment
Generative AI in Business Systems
Brand Performance and Customer Experience Strategy

Languages:

English, Spanish